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DTSTART;TZID=America/Chicago:20260724T090000
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SUMMARY:MNTA Education Series | Topic: Brave\, Quirky & Broke: How to Build Creative Destination Campaigns That Actually Work
DESCRIPTION:Brave\, Quirky & Broke: How to Build Creative Destination Campaigns That Actually WorkThe most effective destination marketing campaigns of the last decade didn't come from the biggest budgets. They came from the boldest ideas. In this session\, Cynthya Porter\, founder of Destination Strategies and one of Minnesota's most decorated destination marketers\, shares the creative framework behind campaigns that punched far above their weight: earning national press\, growing lodging receipts\, and building the kind of audience loyalty that traditional marketing simply can't buy.Attendees will leave with actionable tools for discovering their destination's distinct personality\, structuring a creative brainstorm\, researching what's working at the national level and adapting it locally\, and standing confidently behind bold ideas when stakeholders prefer the safe road. This session is for destination marketers who are tired of blending in.Presented by Cynthya Porter\, founder of Destination Strategies.The fourth Friday of the month is dedicated to the education and networking of MNTA members. Topics change each month. Join us via Zoom and join in the conversation. This event is free for MNTA members.
X-ALT-DESC;FMTTYPE=text/html:Brave\, Quirky &\; Broke: How to Build Creative Destination Campaigns That Actually Work
The most effective destination marketing campaigns of the last decade didn&rsquo\;t come from the biggest budgets. They came from the boldest ideas. In this session\, Cynthya Porter\, founder of Destination Strategies and one of Minnesota&rsquo\;s most decorated destination marketers\, shares the creative framework behind campaigns that punched far above their weight: earning national press\, growing lodging receipts\, and building the kind of audience loyalty that traditional marketing simply can&rsquo\;t buy.
Attendees will leave with actionable tools for discovering their destination&rsquo\;s distinct personality\, structuring a creative brainstorm\, researching what&rsquo\;s working at the national level and adapting it locally\, and standing confidently behind bold ideas when stakeholders prefer the safe road. This session is for destination marketers who are tired of blending in.
Presented by Cynthya Porter\, founder of Destination Strategies.
The fourth Friday of the month is dedicated to the education and networking of MNTA members. Topics change each month. Join us via Zoom and join in the conversation. This event is free for MNTA members. \;
LOCATION:
UID:e.835.1361187
SEQUENCE:3
DTSTAMP:20260724T233701Z
URL:https://minnesotaassociationofconventionsandvisitorsbureau.growthzoneapp.com/calendar/Details/mnta-education-series-topic-brave-quirky-broke-how-to-build-creative-destination-campaigns-that-actually-work-1603401?sourceTypeId=Hub
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